Full Q Magazine Analysis

Q magazine is the UK’s No. 1 actively bought music magazine, as it circulates 61,485 purchases each monthly issue. This expands by the readership which is 377,000 people. Q’s aim is to introduce quality and character; this is done through the main attraction for Q readers; the abundant photography, detailed reports and sense of humour. Q focuses on authority and opinion. It stands for the music that matter, the artists that make it and people who enjoy it. Q is trusted and influential for the readers. A praising review from Q can make a bands career and Q’s important interviews, circulate all around the world. Q gets unmatchable access to the biggest rock and roll stars, this influences the success of the magazine greatly. Their demographic position (ABC1 profile) is 72%. Q’s audience is younger and wealthy than any other monthly music magazine. The median age of readers is 32 years old, 70% of their customers are male and the other 30% are female.

The colours I have chosen reflect my target audiecne of a female gender. They focus on black, purple, grey and blue which are different to those which would reveal a male audience. I have included different shades of the colours so I can highlight particular words with the different shades. I will also use the colour white.

My target audience is female therefore I have chosen to use slightly femanine fonts to be used in my magazine. These consists of some basic fonts aswell as some slanted 'handwritten' effect fonts. This creates a femanine feel to the magazine and empahsises my target audience.

Due to the fact my target audience is of a higher class, most of the advertisements will be more expensive brands. Most of these brands are also based on the female sex for example all the fashion labels. I have also included make-up, cosmetics, underwear, perfume and jewellery logos. These are all heavily based around a female audience.

My target audience is 15-19 year old women. I have chosen the pictures I have as these are things this age group and sex would be intersted in. For example the more expensive brands and technolgy as I have chosen a target audience of a higher class. I have chosen to include the logo for McDonalds as this is a typical place for this age group to eat. I have used the advertisment logo for "Britain and Irelands Next Top Model" and "X Factor" as these are popular programms for the gender. Social networking is a shared interest amongst teenagers therefore I have included a few logos or app pictures e.g. tumblr and facebook.

NME magazine feature article analysis

lily-allen-double-page, a photo by charlotteread on Flickr.

Kerrang magazine feature article analysis

kerrang-dps-biffy-clyro, a photo by charlotteread on Flickr.